When selecting keywords, the popularity and relevance are two important factors to consider. However, it is also important to target keywords which are not too competitive. The general rule is the more specific your keyword, the less competition you will face.

Finding out the number of competitors for a certain keyword can be done manually. Just put the keyword into a search engine’s search box and click the “search” button. This will give you an idea of how many websites you will have to compete for the keyword.

However, checking the number of competitors manually for each of your keywords one by one is a very time consuming and tedious process. To get faster results, you may consider to use NicheBot, one of the most popular keyword research tools today. With NicheBot, you can find the competitions for certain keywords, including its related keywords, with a few mouse clicks.

Another advantage of using NicheBot for this purpose is you can find competing page numbers using any of the 3 major search engines: Google, Yahoo and MSN. This can be useful for comparison because each search engine may display different results.

NicheBot is also a suitable to Identify the real competition. This keyword research tool allows you to choose the competition type: broad match, exact match and intitle. By choosing intitle, for instance, you can find the number of webpages that are optimized for a particular keyword.

Keyword Discovery is one of the most popular keyword generators. It has been a reliable source of keywords since the past few years. With its massive keyword database, this keyword research tool is suitable to reveal various keywords that will not be found in other similar tools.

This tool is also provided for all NicheBot’s members for free with some limitations. Members are only allowed to conduct 15 searches per day. In addition, you will only get the top 10 results. However, with its limitations, this is still a valuable tool to reveal your core keywords.

Another benefit of using this tool is the 365-day count is not based on search engine logs, but is mined from internet users that have a special toolbar installed on their computers. This way, the search counts displayed are not inflated numbers.

Another data that you can retrieve by using Keyword Discovery from NicheBot are the number of competition, KEI and Ratio. After finding your core keywords you can then combine the results with another tool provided by NicheBot such as Google Keyword Cruncher or WordTracker 4-In-1 for digging long tail keywords.

Briefly, this keyword suggestion service is useful to uncover keywords that are both important and competitive. Important means the keywords are related to your site, and that these are the words people are using to find the products or service you are offering.

It will also inform users the number of competing sites that utilize the same keywords. By using too competitive keywords your website will possibly finish up somewhere in the middle of Google’s search results. A rule is to find keywords that are fairly popular and at the same time have less pages competing for them.

Although it is not suitable for finding long tail keywords, WordTracker can be very useful to help you determine the core keywords and to reveal seasonal words and phrases for your websites. At this time, if you want to use wordTracker you can order a free trial, or a subscription ranging from 1 day to 1 year.

If you are a member of NicheBot, WordTracker is presented as a quick digging tool and deep digging tool. The first is used to grab the top 50 keywords from Wordtracker’s data source while with WordTracker 4-in-1 you can grab more than 500 related keywords for any of your chosen keyword.